Business Details
19 Years
experience
Your Trusted Digital Marketing Partner in London
Caliston Digital has been delivering innovative digital marketing solutions since 2007, specialising in SEO, PPC, social media, and web design. Our team combines 16 years of industry experience with data-driven strategies to help businesses achieve measurable growth. We prioritise client success through tailored campaigns, evidenced by long-term partnerships and testimonials from sectors including healthcare and technology. Our London-based agency merges creative thinking with technical expertise to optimise online visibility and conversion rates.We maintain transparency in all operations, providing monthly performance reports and bespoke consultancy services. With a proven track record in both local and international markets, we focus on building revenue-generating digital assets. Our commitment to quality assurance ensures every project meets rigorous standards, supported by a service guarantee covering all deliverables. Through strategic planning and market adaptation, we consistently deliver ROI-focused solutions for businesses at every growth stage.
Services
SEO
PPC
Social Media Marketing
Web Design
Details
- Year established: 2007
Highlights and features
- 16 years of experience in digital marketing across multiple sectors
- Proven ROI through data-driven SEO and PPC campaigns
- Bespoke strategies tailored to business growth stages
- Transparent reporting with monthly performance analytics
- Award-winning web design focused on conversion optimisation
What people say
Grow immeasurably
True online marketing experts
Fantastic results
Transparent and thorough
Highly recommended
Services
Search Engine Optimisation
Our SEO services increase organic website traffic through keyword optimisation, technical improvements, and quality backlink building. We focus on achieving top search rankings to boost visibility and attract targeted audiences. With 16 years of experience, we deliver sustainable growth through tailored strategies that align with Google's evolving algorithms.
Paid Search Marketing
Our PPC campaigns deliver immediate results through targeted Google Ads and Bing Ads management. We optimise ad spend to maximise ROI while maintaining budget control. With local and international campaign experience, we create high-converting ad groups tailored to specific business objectives and audience demographics.
Social Media Marketing
We develop strategic social media campaigns across platforms like Facebook, LinkedIn, and Instagram to build brand awareness and drive engagement. Our approach combines content creation, audience targeting, and performance analytics to generate leads and foster customer loyalty through measurable social media strategies.
Web Design
Our web design services create revenue-focused websites with user-centric interfaces and conversion optimisation. We combine aesthetic appeal with technical functionality, ensuring mobile responsiveness and seamless user journeys. Through data-driven design improvements, we help businesses achieve higher conversion rates and improved online performance.
People
Kostas Alekoglu
Managing Director / Founder
With 15 years of experience across multiple industries, Kostas brings strategic leadership and problem-solving expertise to Caliston Digital. His background in finance and legal sectors informs our data-driven marketing approach.
Anna Maria Balint
Operations Manager
Rising from PA to Operations Director, Anna Maria ensures smooth project execution and client satisfaction. Her organisational skills and client-focused approach make her the company's operational backbone.
Questions
What's the difference between SEO and PPC?
SEO focuses on organic search rankings through website optimisation, while PPC involves paid advertising where you pay per click. SEO delivers long-term results, while PPC provides immediate visibility.
How long does SEO take to show results?
New websites typically see improvements in 3-6 months, while established sites may show results within 1-2 months. Full SEO impact develops progressively over time with consistent optimisation.
Can you measure marketing campaign results?
Yes, we use advanced analytics tools to track ROI, conversion rates, and campaign performance. Our bespoke tracking systems provide detailed insights into traffic sources and revenue generation.
Do you work with healthcare businesses?
Yes, we have extensive experience in healthcare marketing, including successful campaigns for clinics, medical equipment providers, and healthcare services since 2007.
What areas do you serve?
While based in London, we work with clients nationwide and internationally. Our digital services are delivered remotely to businesses across various sectors and geographic locations.
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